Developing Written Questionnaires: Writing Questionnaires
By Daniel R. Zalles, Ph.D.
Written questionnaires systematically gather information about
a particular phenomenon from a population of people. Writing questions
that respondents will understand correctly and answer honestly,
and whose answers will permit precise data analysis, leads to an
effective questionnaire. This module provides a strategy for writing
The objectives of this module are for you to understand:
- The five steps that must be taken to write an effective set
- Differences among closed-response, open-response, and partially-open
response questions and when each is most appropriate.
- How to construct closed-response scales.
- How to recognize and correct common question-writing errors.